by Lorenz Esposito | Oct 6, 2025 | SEO
Amazon has strict guidelines for product images, especially for the main image, which must have a pure white background (RGB: 255, 255, 255). This ensures a clean, professional look across listings and helps products stand out in search results. Secondary images,...
by Lorenz Esposito | Oct 6, 2025 | SEO
Want a faster, more user-friendly React app? Improving Core Web Vitals – LCP (Largest Contentful Paint), FID (First Input Delay), and CLS (Cumulative Layout Shift) – is key. These metrics impact how users experience your site and how search engines rank...
by Lorenz Esposito | Oct 6, 2025 | SEO
Backlink relevance is key to improving SEO. Links from websites closely related to your content are more valuable than random or unrelated ones. Search engines now prioritize the quality and context of backlinks over sheer quantity. Here’s the essence: Why it...
by Lorenz Esposito | Oct 6, 2025 | SEO
To improve your Shopify store’s SEO, optimizing URLs is essential. Shopify’s default URL structure is functional but has limitations like fixed directories (/products/, /collections/) and the potential for duplicate content. By editing Shopify Liquid code...
by Lorenz Esposito | Oct 5, 2025 | SEO
SEO metrics like keyword rankings and organic traffic only matter if they drive business results. To measure the real impact of SEO, you need KPIs that directly connect to your goals – whether it’s increasing revenue, generating leads, or expanding into new...