by Lorenz Esposito | Dec 8, 2025 | SEO
Custom keyword metrics help you focus on keywords that align with your business goals, whether that’s driving leads, sales, or revenue. Instead of relying on generic metrics like search volume or keyword difficulty, custom metrics combine factors like conversion...
by Lorenz Esposito | Dec 8, 2025 | SEO
Why Monitoring Your Backlinks is Critical for SEO Health Protecting your website’s search rankings requires more than just acquiring backlinks—it demands constant vigilance. This monitor backlinks tutorial provides a clear process for safeguarding your SEO...
by Lorenz Esposito | Dec 8, 2025 | SEO
Expanding your website globally? International SEO is more than translation – it’s about tailoring your strategy to different languages, search engines, and regional laws. Here’s what you need to know: Site Structure Matters: Choose between country-specific...
by Lorenz Esposito | Dec 7, 2025 | SEO
When a healthcare practice’s reputation takes a hit – whether due to negative reviews, outdated information, or inconsistent online listings – it directly impacts patient trust and appointment bookings. Studies show 91% of patients read reviews before...
by Lorenz Esposito | Dec 7, 2025 | SEO
Banking apps focus on branded and local searches, leveraging their established trust and recognition. They target queries like "Chase app" or "bank near me" and prioritize compliance, regulatory trust signals, and cross-product marketing. FinTech...