by Lorenz Esposito | Jul 24, 2025 | SEO
User behavior plays a key role in how search engines rank websites. Metrics like click-through rate (CTR), bounce rate, dwell time, and conversion rate provide search engines with signals about how useful and relevant your content is. Websites that meet user...
by Lorenz Esposito | Jul 24, 2025 | SEO
Minifying CSS, JavaScript, and HTML is one of the easiest ways to improve your website’s speed and performance. It works by removing unnecessary characters like spaces, comments, and line breaks from your code, reducing file sizes by up to 60%. This leads to...
by Lorenz Esposito | Jul 23, 2025 | SEO
Local SEO is no longer optional for Charleston businesses in 2025. With 46% of Google searches now focused on local queries and 88% of smartphone users visiting a local business within 24 hours, optimizing for local search is critical to attracting customers and...
by Lorenz Esposito | Jul 23, 2025 | SEO
Charleston’s SEO game is evolving fast. Here’s what you need to know: Local SEO is king. With 46% of Google searches tied to local intent, targeting Charleston-specific keywords is non-negotiable. Voice search is booming. Over 50% of searches are now...
by Lorenz Esposito | Jul 23, 2025 | SEO
If you’re a business in Charleston, ranking for "near me" searches is crucial. Why? 46% of Google searches have local intent, and 76% of mobile searches lead to visits within a day. Whether it’s locals needing quick services or tourists exploring...