by Lorenz Esposito | Jul 31, 2025 | SEO
Slow-loading images hurt your website’s performance, user experience, and even your search rankings. With images making up over 60% of a webpage’s size, optimizing them can reduce load times, improve conversions, and boost SEO. Here’s what you need to know:...
by Lorenz Esposito | Jul 31, 2025 | SEO
An XML sitemap is essential for search engines to navigate your site efficiently. However, common sitemap errors can harm your SEO, reducing crawlability, indexing accuracy, and organic traffic. Here’s a quick breakdown of the top issues: Missing or Wrong URLs:...
by Lorenz Esposito | Jul 31, 2025 | SEO
Duplicate product descriptions can quietly harm your e-commerce business. They confuse search engines, lower your rankings, and frustrate customers. This often leads to lost sales and diminished trust in your brand. Here’s what you need to know: Why it matters:...
by Lorenz Esposito | Jul 31, 2025 | SEO
If you want more customers from local searches, your business needs to stand out in Google’s Map Pack. These are the top three local listings that grab 44% of clicks and influence 76% of nearby searchers to visit a business within a day. This guide breaks down...
by Lorenz Esposito | Jul 31, 2025 | SEO
Understanding why people search and how they behave online can transform your marketing strategy. Search intent – whether users seek information, navigate to specific sites, or make purchases – directly impacts how they interact with content. By aligning...
