by Lorenz Esposito | May 9, 2025 | SEO
Google’s Helpful Content Update for 2025 is all about creating content that truly helps users. This update focuses on quality, relevance, and user intent, changing how websites are ranked. Here’s what’s new: User-first content: Write for people, not search engines....
by Lorenz Esposito | May 9, 2025 | SEO
Amazon’s A9 algorithm determines product rankings based on customer behavior, prioritizing sales performance over clicks. To rank higher, focus on these key metrics: Click-Through Rates (CTR): Improve titles, images, and descriptions to attract more clicks....
by Lorenz Esposito | May 8, 2025 | SEO
Understanding search intent is the key to creating content that resonates with your audience and ranks well on search engines. Here’s how to align your content with user intent in five simple steps: Analyze Search Results: Study the top-ranking pages for your...
by Lorenz Esposito | May 8, 2025 | SEO
Heatmaps visually show how users interact with your website, offering insights to improve SEO and user experience. Here’s what you need to know: What Heatmaps Do: They use colors (red for high activity, blue for low) to highlight where users click, scroll, or...
by Lorenz Esposito | May 8, 2025 | SEO
Guest blogging is a powerful way to grow your presence in niche industries. It connects you with the right audience, boosts your SEO efforts, and positions you as an expert. Here’s what you’ll learn in this guide: Why Guest Blogging Matters: Build...