by Lorenz Esposito | Apr 8, 2025 | SEO
Search intent is what drives every query on search engines. Whether someone is looking to learn, compare, or buy, aligning your content with their intent is critical for better rankings and engagement. Here’s a quick breakdown: What is Search Intent? It’s the purpose...
by Lorenz Esposito | Apr 7, 2025 | SEO
Structured data helps search engines understand your content, making it easier for voice assistants to deliver accurate answers. Whether it’s answering questions, guiding users through steps, or showing local business details, structured data is essential for...
by Lorenz Esposito | Apr 7, 2025 | SEO
Amazon has updated its product title guidelines for 2025 to improve search visibility, click-through rates, and sales while ensuring compliance. Here’s what you need to know: Character Limits: Titles can now be longer but vary by category. Optimized for mobile...
by Lorenz Esposito | Apr 6, 2025 | SEO
Rich results (like images, ratings, and snippets) make search listings stand out and drive higher click-through rates. Want to know how your competitors dominate these features? Here’s what you need to know: What Are Rich Results? Enhanced search features like...
by Lorenz Esposito | Apr 6, 2025 | SEO
Bounce rate is the percentage of visitors who leave your website after viewing just one page. A high bounce rate can hurt your SEO rankings because it signals poor user engagement or irrelevant content. Here’s why it matters and how to fix it: Why It Matters: Search...